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First round of concepts
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Second round of concepts
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Final logo variations
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Stadium mock-up
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In-branch promotion
SunTrust bought the naming rights to the new Atlanta Braves stadium, which will open in 2017. We were tasked with creating the branding for the new stadium, named "SunTrust Park". This is the process and collaboration that it took to reach the look you will see on the stadium in just a little over a year.