Sugar Bowl Activation

For the inaugural Sugar Bowl in New Orleans, we created a unique hospitality event for UPS that showcased everything the city and event had to offer. We used a play on tarot cards for an interesting introduction piece for the event and made a wall mural to dress up the hospitality room. I created unique illustrations to give the pieces that New Orleans flair.

Packaged arrival tarot cards
Pacakge and full set of arrival tarot cards
Front and back of arrival tarot cards
"Your Host" tarot card
"The City" tarot card
"The Hotel" tarot card
"Libations" tarot card
"The Nightlife" tarot card
"The Culture" tarot card
"The New Year" tarot card
"The Game" tarot card
Logistics Lounge signage
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